The CEO of Saber Interactive mentions the revenue disparity between Epic Games Store's 88 percent and Steam's 70 percent, as the deciding factor in the price reduction.
This is another way Epic Games Store is competing with Steam, even if Steam currently offers regional pricing, it will no longer be an advantage for Steam. Steam's 15 year run of solely dominating PC gaming digital distribution, is over.
Another day, another publisher has defected from Steam because of their outrageous 30 percent fee.
The Epic Game Store vs Steam. There's no turning back now.